Saint Joseph’s University

my first thanksgiving in the US!

December 01, 2009 By: Staff Category: International Marketing

My name is Jane and I’m an international student. I was very excited about my first thanksgiving here in the US because I had never celebrate thanksgiving in china. My roommates were just as excited as me, and we decided to bake a turkey by ourselves. We rarely cook at home so it was a big deal. We gathered together in the afternoon on that day and got all materials prepared. The turkey was even bigger than we expected so we worried about whether it could be completely cooked. Google helped us a lot about the question: how to cook a turkey. And we found out that we should fill it with some filings! Thank god that we did the Google search! Otherwise I couldn’t imagine how the taste would be.

However, what the filing should be? After a brief discussion, we determined to bake a “cross cultural” turkey (I learned this term from class). That was why we filled the turkey with a Chinese dish: some rice, mushrooms, chestnuts and so on. When baking, one of my friends opened the oven several times to check if it was OK. Others were all waiting for it and curious about the result. Fortunately, after hours busy work, it tasted great and we were so satisfied with our cooking skill.

We also had dumplings that evening which were made by ourselves. The kitchen was in chaos. Some were busy preparing dough and others were busy with the filing. We had 3 kinds of filings and each of them tasted good.

The whole night was full of fun and all of us stayed up really late that night. Thanksgiving is great!

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Mark Your Calendars!

October 21, 2009 By: Staff Category: International Marketing

The Philly Ad Club Student Outreach Committee is pleased to announce “The Agency Crawl” - a wonderful event for Philadelphia area students interested in exploring local agencies in the advertising industry.

The Agency Crawl will take place on Friday , November 13, 2009 , from 12:45 sharp to 5:00pm. Students can expect to spend about forty-five minutes at each of the following agencies: Brownstein Group, LevLane, Digitas, and Tierney. You’ll get a chance to see their award-winning work, talk to people in the biz and experience for yourself what an agency is all about!

All currently enrolled students including May 2009 graduates are invited and encouraged to attend. The price for the event is $20, but members of Philly Ad Club Students will only pay $10.

The Philly Ad Club is only able to accommodate 50 participants for the event, so please register as soon as possible! Registration for this event may be done online at www.phillyadclub.com

If you would like more information about the Philly Ad Club Students program, please visit www.phillyadclub.com . The Phlly Ad Club is constantly working to provide local students with opportunities to explore and network within the Greater Philadelphia advertising industry.

We hope that you will benefit from the Philly Ad Club’s upcoming Agency Crawl!

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Mid-Autumn Festival in Chinatown!

October 05, 2009 By: Staff Category: International Marketing

The MIMers as well as several faculty members dined together in Chinatown on October 3rd to celebrate a traditional Chinese festival—the Mid-Autumn Festival. This event provided a good cross-culture experience and a golden opportunity for everyone to better know each other and to deeply understand customs from other cultures. Chinese cuisines and moon cakes, which are special to the festival, were served.

The Mid-Autumn Festival is held on the 15th day of the eighth month in the Chinese calendar, which is usually around late September or early October in the Gregorian calendar. It is a date that parallels the autumn and spring Equinoxes of the solar calendar, when the moon is supposedly at its fullest and roundest. The traditional food of this festival is the mooncake, of which there are many different varieties.

However, there is a legend behind the Mid-Autumn festival. As seen in Wikipedia, this is why the moon shines brighter during the Mid-Autumn Festival:
“Once upon a time, the earth had ten suns. They burned the crops and people suffered infertility. Houyi sympathized with humans, so he decided to shoot down nine suns and leave one for the benefit of the people. After he shot down the suns, he was treated as a hero. He had a beautiful wife named Chang’e, and they lived happily together. Houyi had a many apprentices; they followed him to learn hunting. One day, on Houyi’s way back home, the emperor of the immortals gave Houyi two pills, each of which granted eternal life as a reward for shooting down the suns, one was for Houyi, and the other for his wife. He warned Houyi, “Make no haste to swallow the pill.” Houyi was to wait until New Years Day, on which he and Chang’e were supposed to eat the pills together. Chang’e put the pill in her jewelry box for safekeeping. But Peng, one of Houyi’s apprentices, discovered their secret and decided to steal the pill. One day, when Houyi and other apprentices went to the mountain, Peng pretended to be sick so that he could stay home. After everyone had gone to the mountain, Peng sneaked into Chang’e’s room and forced her to give him the pill. Chang’e knew she couldn’t fight Peng, so she ate the pill herself. However, after eating it alone, she began to float. Unable to come back to earth, she took flight and flew far, far away. She did not want to leave her husband, so she stopped at the moon, which is the body closest to Earth. After Houyi found out what happened, he was very angry and heartbroken. He looked up into the night and called Chang’e’s name. He discovered that inside the moon there was a lady’s shadow that look like Chang’e, so he ran and ran and tried to reach the moon. He failed due to the wind.”

Christine and her husband, Albert, were the most gracious hosts!

Among the guests were Dr. Michael Solomon and his wife, Gail.

Other guests included Prof. Carolyn Choh and her daughter, Claire!

Cutting up some traditional mooncakes to celebrate the Mid-Autumn Festival.

Nate, our successful first-time chopstick user!

Rockin it

First years!

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Visit from the COO of the World Trade Center of Greater Philadelphia

October 04, 2009 By: Staff Category: International Marketing

The MIM program hosted our first of many speakers throughout the year. Dino Ramos, the Chief Operating Officer of the World Trade Center of Greater Philadelphia, was cordially invited to speak to the current students in the MIM program. Mr Ramos educated the audience on a range of services offered by the World Trade Center, including networking opportunities, trade education, trade assistance and internship opportunities for students.

Students also provided suggestions for topics for future speakers throughout the year.

For more information on services provided by the World Trade Center of Greater Philadelphia, visit www.wtcphila.org

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September: MIM Networking Reception

September 22, 2009 By: Staff Category: International Marketing

The MIM networking reception, held on August 27th, brought together all the students in the MIM program. Held at the Mandeville dining hall, the reception allowed the new and returning students to mix and mingle. The reception offered food from different cultures and cuisines, allowing students to break out of their comfort zone and venture into the culinary unknown.

Both the new and old students were introduced to the Marketing department faculty. Students were given the opportunity to discover more about their peers and their backgrounds over good food and excellent company. The Marketing faculty showed up in full force to mingle with the new students and answer any questions.

With new friendships formed and old ones renewed, 2009 shows much promise for engaging classroom discussions and good times to be shared.

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Here’s to the start of a new academic year!

September 22, 2009 By: Staff Category: International Marketing

The start of the ’09-’10 academic year kicked off with the Masters in International Marketing orientation to welcome the new students to the program. The orientation brought together students from diverse international backgrounds such as the US, Poland, Trinidad and Tobago, Saudi Arabia, China, Taiwan and Singapore, among others. The afternoon orientation allowed the new students to meet one another. Christine Kaczmar-Russo, Director of the MIM program, was there to meet everyone and also introduced Dr. John Lord, Chair of the Marketing Department.

The new students were given a tour of the extensive campus and online resources along with a host of refreshments. As introductions were given, it was noticed how varied and diverse the student population was, with students hailing from various cultural backgrounds and working experiences.

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My Summer Life in Philly

June 09, 2009 By: Staff Category: MIM Students

I’m a Chinese student in the MIM program. My name is Lantian Ge. I am staying in Philly during this summer vacation. All my roommates went back to China, which made me feel a little bit lonely. Shuang, my classmate, moved into my apartment to accompany me. We are so happy to live together. She is so nice and she even does the cooking for me everyday. I really appreciate her kindness.

Right now, I work in Center of Food Marketing 4 days a week. We do some marketing research. I also work on the typesetting and designing of our newsletter.

Both of us work for our MIM program on internet marketing. I do things on Twitter and Linkedin. She sets up groups on Myspace and Youtube. We want more people to know about our program. This is interesting work. I had never used Twitter and Linkedin before, so I learn a lot.

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Shuang and I also do research with Professor Michael Solomon on the popular 3D online community Second Life. We want to know if there is any difference between people from different countries when they are choosing their virtual images in Second Life.

On weekends, I go to the Philly House to learn about the Bible. Yesterday, we talked about forgiveness. People should forgive others, which can also set themselves free. First of all, we need to forgive ourselves. I like these kinds of lessons. I can learn how to think and live in this world and also how to make myself a better person.

The weather here is pretty good, sunny but not very hot. I hope it won’t be too hot in the coming months. My summer vacation is busy and happy. I enjoy it very much!

Photo: My friends and I in my friend’s house

summer life in philly

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my first thanksgiving in the US!

Mark Your Calendars!

Mid-Autumn Festival in Chinatown!

Visit from the COO of the World Trade Center of Greater Philadelphia

September: MIM Networking Reception

Here’s to the start of a new academic year!

My Summer Life in Philly

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